Someone searching “pizza near me” wants to eat today. We show your ads exactly then: only in your area, only during your opening hours, and we track every reservation.
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trattoria-luna.de
Trattoria Luna: wood-fired pizza in Ehrenfeld
Open today until 11 pm. Book a table now, 400 m from you.
Example
Setup, management and reporting. You cook, we handle the ads.
“Lunch Ehrenfeld” instead of “lasagne recipe”. We only pay for hungry searches, not curious ones.
Ads are only shown to people who can realistically come by. No money for clicks from the wrong city.
The campaign follows your opening hours. At night and on your day off you pay nothing.
On your menu or booking page, not on a home page where nobody knows where to go.
Calls, directions and bookings from your ads are counted. So you see what a guest costs.
Once a month: what it cost, what it brought in, what we change next.
They happen quickly when Google Ads is set up on the side.
Broad search terms without exclusions
Without negative keywords like “recipe”, “job” or “homemade” you pay for people who will never come.
A 30 km radius
For a restaurant, the neighbourhood is what counts. A radius that is too large burns budget elsewhere.
Ads around the clock
Nobody books a table for today at 3 am. With an ad schedule you only pay when guests can actually come.
Not tracking calls and bookings
Without conversion tracking, Google optimises for clicks instead of guests. That gets expensive.
Free, no obligation
Before you spend a cent on ads, we show you what your area has to offer.
You set the ad budget yourself. Clicks are comparatively cheap for restaurants. In the free potential analysis we tell you which budget makes sense for your location before you spend a cent.
Often, yes. Ads sit above the normal results and put you in front for searches where you don’t show up otherwise, such as nearby neighbourhoods or new offers like a lunch menu.
A good landing page makes ads much cheaper and more effective: menu and booking must be easy to find. If you don’t have one, we build you a restaurant website for free.
The ads run from day one. After about four to six weeks there is enough data to see which search terms bring guests and to move the budget there.
With Google Ads you pay for visibility starting today. SEO builds your position in the normal results over time, without click costs. They work best together.